From The Desk Of Grace Lever
Aldgate, South Australia
Ever heard the phrase, ‘Nothing worth having is easy’?
It’s the quote hanging in gyms, sprawled across stationary and in the back of minds around the world.
It’s easy enough to say the words…
But to actually take them on board and apply them to your situation is another challenge entirely.
Personally, this saying really hits home for me – in business and life.
Through working with thousands of female entrepreneurs, I know this is something a lot of women in business struggle with.
We all know what we should and need to be doing in our businesses…
But actually getting it done – that’s a whole different kettle of fish.
The way I run my business is firmly grounded in approaching everything I do with an attitude of doing.
No wishing. No complaining. No blaming or dreaming.
Just me, rolling up my sleeves and getting stuff done.
Of course, I’m human and I have my moments of self-doubt…
And adult mini-tantrums when I’m tired, have had a huge week or something in my funnel hasn’t turned out the way I thought it would.
But when those moments come (and trust me, they will), I remind myself why I’m doing this.
Why I’m building my profitable lifestyle business the right way.
The way that’s harder and requires a lot of work up front…
And also doing what my competitors aren’t willing to do.
It’s no secret that building a fully automated marketing funnel can be overwhelming.
There’s so much to think about, from designing your products and creating upsells…
To building landing pages, writing Facebook ads and thoughtful email nurtures.
Not to mention getting everything out of your head, off sticky notes and out of your inbox, and into an automation system.
In the beginning, navigating new software and putting everything in place can feel like driving blindfolded…
And that’s why so many people give in.
If you’re someone who’s treading water and trying to stay afloat…
Someone who’s thinking ‘it might just be easier to quit’…
OR (and no judgement if this resonates with you) that you’d rather just pay someone to do it for you…
I urge you to keep going.
Trust me, I’ve been there and I know how difficult it can be trying to figure it all out, banging your head against the wall…
And feeling like you’re just not techy enough, not intelligent enough, or just not enough.
So before throwing your computer out the window…
Or throwing away a heap of money to get someone to build things for you…
Please think back to the many reasons you’re going down this path.
If all your funnel did was allow you to have relaxing, computer-free holidays (unlike unicorns, these do exist), would it be worth it?
If all your funnel did was give you financial stability and the peace of mind knowing you no longer need to worry about money, would it be worth it?
If all your funnel did was free up precious time to spend with your family, friends and loved ones, would it be worth it?
If all your funnel did was allow you to have the impact on the world you were created to have, would it be worth it?
When you’re fed up with technology, or your brain seizes up trying to put pen to paper…
Remember why you started.
Why you’re learning and empowering yourself to build your business… rather than paying thousands to have it done for you.
Time for some tough love…
Unless you’ve built your business, you’ll never be able to successfully run and scale it.
It’s also probably worth reminding yourself that, if building a profitable lifestyle business was easy, everyone would be doing it and rolling in 6-figures.
But they aren’t because it’s hard work.
Again, nothing worth having is easy.
So, can we all just agree that we’re do-ers?
That we’re ready to cut the complaining, silence the self-doubt and commit to getting stuff done?
Next time you’re feeling frustrated and like this whole entrepreneurial thing is all too much, bring yourself back to that inspiration.
Whether it’s up on your wall in the office, on sticky notes on the fridge or in your diary…
Keep reminding yourself of why you can do this.
Heck, bookmark this blog if it’d help.
Just know that you can roll up your sleeves and get stuff done…
But only if you stop the dreaming, wishing, complaining and blaming.
On that note, let’s take on today with an attitude of doing!